About Mark Chaz

Mark Chaz has been working in the flooring industry for almost 20 years. Starting as an installer, Mark gained experience in the family business – sanding, polishing and installing floors for over a decade. When he noticed a shortage of businesses in the industry offering a full service with integrity, he set the wheels in motion to start his own company, and Kustom Timber was born.

From humble beginnings in the heart of Melbourne, to our award-winning showrooms in Mornington and Geelong, Kustom Timber has remained steadfast in its commitment to quality products, attention to detail and superior customer service.

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When it comes to high-traffic areas in your home, not all flooring is created equal. Hallways see constant foot traffic, kitchens endure daily spills and movement, and living rooms are always buzzing with activity.

Your floors need to do more than just look good—they need to handle the daily grind and still maintain their beauty over time.

Do you go for vinyl flooring that mimics wood, the rich warmth of solid jarrah floorboards, or the modern durability of engineered timber flooring? Choosing the right option can make all the difference in both style and performance.

Let’s break it down and find the perfect fit for your space.

Key considerations for high-traffic wood flooring

How durable is the flooring?

Can it withstand constant foot traffic without scratching, denting, or showing wear too quickly? The right choice should feature a strong wear layer that stands up to daily life.

How easy is it to maintain?

Will it require constant upkeep, or can it be cleaned effortlessly? Choosing a floor that’s easy to clean and resistant to stains can save time and effort.

Can it handle moisture and spills?

Kitchens and entryways are prone to spills—does the flooring have a stable core layer that resists warping or swelling?

Does it complement your home’s style?

With a wide range of designs available, selecting a flooring option that goes with your space without compromising practicality is key.

Will it stand the test of time?

Is this a short-term fix or a long-term investment? High-quality flooring should retain its beauty and performance for years to come.

Is it comfortable underfoot?

Some flooring feels hard and unforgiving—does your choice provide a balance of comfort and durability for those busy areas?

What’s the cost compared to its benefits?

Solid timber can be expensive, but is engineered timber flooring the smarter, more cost-effective flooring choice that delivers on both style and resilience?

Why engineered timber flooring is the best choice

When it comes to wood flooring that can handle the demands of high-traffic areas, engineered timber flooring stands out as the ultimate choice. Combining the natural beauty of hardwood with innovative construction, it offers durability, stability, and sustainability—all in one smart solution.

Fewer gaps and less warping

Solid timber flooring expands and contracts with seasonal changes, leading to gaps and warping over time. Engineered timber, however, is designed for greater stability. Its multi-layered construction resists environmental shifts, ensuring your floors maintain their flawless look for years to come.

Strength and durability

Engineered timber is built to handle the demands of daily life. With a solid hardwood surface layer and a reinforced plywood core, it offers superior strength and resilience. A tough wear layer protects against scratches, dents, and everyday wear and tear, making it a perfect choice for high-traffic areas.

Sustainable flooring choice

Engineered timber is a more sustainable flooring choice compared to solid wood. By using a thin layer of hardwood, more floorboards can be created from a single tree, reducing waste and promoting responsible forest management.

Kustom Timber’s products are sourced from sustainably managed forests, ensuring an eco-conscious footprint without compromising on quality.

A consistent, stylish look

With engineered timber, there’s greater consistency in colour and grain across planks. This means you can achieve a wide range of designs with minimal variation, resulting in a seamless, cohesive aesthetic that suits any interior style—from contemporary to classic.

Easy maintenance and cleaning

Engineered timber is as practical as it is beautiful. Its surface is easy to clean, requiring only regular sweeping and the occasional damp mop to keep it looking its best. Unlike solid timber, it resists stains and moisture, making it perfect for busy households.

Versatile installation options

Another major advantage of engineered timber is its versatility. It can be installed over a variety of subfloors—including concrete—and is compatible with underfloor heating, bringing both style and warmth to your home.

Choosing the right engineered timber for your space

Dark vs. Light colours: what works best?

The colour of your flooring can make a big impact on both aesthetics and maintenance.

Dark tones: Ideal for busy households, dark flooring helps to hide dirt, footprints, and dark-coloured pet hair, making it a practical choice for entryways and hallways. It also adds a touch of sophistication and warmth to any space.

Light tones: If you’re looking to create a sense of openness, light-coloured floors can make rooms feel more spacious and airy. They also tend to conceal scratches and dust better, making them a great option for living areas that see a lot of activity.

Browse our timber flooring range to find the perfect shade that complements your space.

Matte vs. Satin vs. Gloss finishes

Matte finish: Perfect for high-traffic areas, a matte finish reduces glare, hides imperfections, and gives a natural, understated look. It’s an excellent choice for a modern, relaxed aesthetic.
Satin finish: Offering the perfect balance between matte and gloss, satin provides a subtle sheen that brings out the wood’s natural beauty while still being practical for everyday use. It resists scuffs and marks better than gloss, making it ideal for homes with kids and pets.
Gloss finish: For a sleek, luxurious feel, gloss finishes add a high-shine effect that reflects light beautifully. However, they may require more frequent maintenance as they tend to show footprints and dust more easily.

See the difference for yourself

When it comes to wood flooring that can withstand the demands of busy spaces, engineered timber flooring really is the smart choice. With its unbeatable durability, timeless style, and easy maintenance, it’s the perfect solution for high-traffic areas without compromising on beauty.

If you’re looking for engineered timber flooring in Melbourne, visit our showroom to see the quality and craftsmanship firsthand. Alternatively, get in touch with our team to discuss how we can help bring your vision to life.